Connect with us

Hi, what are you looking for?

Secondary School Lesson Notes and Scheme of Work

SS3 Second Term Store Management Lesson Note and Scheme of Work

Sponsored Links

SS3 Second Term Store Management Lesson Note and Scheme of Work


Second Term – Store Marketing and Strategic Management


Week 1 – Introduction to Store Marketing

Lesson Note: Explore the basics of store marketing, emphasizing the importance of creating a strong brand identity and understanding the target market.


Activities: Analyze successful store marketing campaigns. Assign a project for students to create a marketing plan for a fictional store.


Week 2 – Visual Merchandising

Lesson Note: Discuss the significance of visual merchandising in attracting customers and enhancing the overall shopping experience.


Activities: Arrange a field trip to observe visual merchandising techniques in local stores. Conduct a hands-on session for students to create appealing product displays.


Week 3 – Customer Relationship Management (CRM) in Retail

Lesson Note: Introduce CRM concepts in the context of retail, focusing on building and maintaining strong customer relationships.


Activities: Analyze CRM systems used by successful retailers. Role-play scenarios for handling customer complaints and feedback.


Week 4 – Store Analytics and Performance Metrics

Lesson Note: Explore the use of analytics in store management, covering key performance indicators (KPIs) and data-driven decision-making.


Activities: Use mock data to analyze store performance. Discuss real-life examples of stores leveraging analytics for success.


Week 5 – Sustainable Practices in Retail

Lesson Note: Discuss the growing importance of sustainability in the retail industry and how stores can implement eco-friendly practices.


Activities: Analyze case studies of stores implementing sustainable initiatives. Develop a sustainability plan for a fictional store.


Week 6 – E-commerce Integration

Lesson Note: Explore the integration of e-commerce into traditional retail, discussing online platforms, payment gateways, and logistics.


Activities: Analyze successful e-commerce models. Create a basic online store for a fictional business.


Week 7 – Store Expansion Strategies

Lesson Note: Discuss strategies for expanding a retail business, including opening new locations, franchising, and partnerships.


Activities: Analyze case studies of successful store expansions. Develop a growth plan for a fictional store.


Week 8 – Crisis Management in Retail

Lesson Note: Explore strategies for handling crises in the retail industry, such as product recalls, negative publicity, or economic downturns.


Activities: Conduct a crisis simulation exercise. Analyze how well-known stores have managed crises in the past.


Week 9 – Globalization and International Retail

Lesson Note: Discuss the challenges and opportunities of operating in the global retail market. Explore cultural considerations and market trends.


Activities: Analyze global retail trends and case studies. Discuss the impact of cultural differences on store management.


Week 10 – Emerging Technologies in Retail

Lesson Note: Explore cutting-edge technologies in retail, such as augmented reality, artificial intelligence, and smart retail solutions.


Activities: Discuss the potential impact of emerging technologies on the future of retail. Explore practical applications in a store setting.


Week 11 – Revision Week

Lesson Note: Review key concepts from the second term. Clarify any remaining questions and provide additional resources for revision.


Activities: Conduct a focused revision session with quizzes and group discussions. Address specific challenges identified by students.


Week 12 – Examination Week

Lesson Note: Administer a comprehensive examination covering the second term’s topics on store marketing and strategic management.


Activities: Implement a fair and structured examination process. Ensure proper invigilation and adherence to examination guidelines.


Week 13 – School Dismissal Week

Lesson Note: Summarize the second term, highlighting the significance of store marketing and strategic management in the retail industry.


Activities: Allow students to present key takeaways. Distribute certificates of completion for the entire store management course.

Share This:
Click to comment

Leave a Reply

You May Also Like

Sponsored Links

You cannot copy content of this page