If you’re interested in studying marketing at Lagos State University (LASU), here are the requirements you need to know:
1. General Admission Requirements:
– You must have at least five credits in relevant subjects, including Mathematics and English Language, in your Senior Secondary School Certificate Examination (SSCE).
– You need to register and take the Unified Tertiary Matriculation Examination (UTME) conducted by the Joint Admissions and Matriculation Board (JAMB). You must obtain the minimum UTME score specified by the university.
2. Choosing Marketing as Your Course:
– Once you meet the general admission requirements, you can select marketing as your desired course of study at LASU.
– LASU offers marketing programs at the undergraduate (B.Sc.) and postgraduate (M.Sc.) levels.
3. Undergraduate Admission Requirements:
– During your UTME registration, you must choose the right subject combination for marketing, which usually includes English Language, Mathematics, Economics, and another Social Science subject.
– LASU conducts a post-UTME screening exercise to assess candidates’ suitability for admission. You must participate and meet the minimum cut-off mark set by the university.
– If you have a National Diploma (ND) or Higher National Diploma (HND) in a relevant field, you may be eligible for direct entry admission into the marketing program. Additional requirements and guidelines will be provided by the university.
4. Postgraduate Admission Requirements:
– To pursue a postgraduate degree in marketing at LASU, you must have a relevant Bachelor’s degree from a recognized university with at least a second class lower division.
– You need to provide an official transcript of your undergraduate degree.
– In some cases, having professional qualifications like the Chartered Institute of Marketing (CIM) certification can be an advantage during the admission process.
5. What to Expect:
– Once you are admitted into LASU’s marketing program, you will engage in a comprehensive educational journey covering various aspects of marketing.
– Core courses will include Principles of Marketing, Consumer Behavior, Marketing Research, Advertising and Promotion, and Sales Management.
– You can choose elective courses to specialize in areas like Digital Marketing, Brand Management, International Marketing, or Marketing Analytics.
– Practical training is emphasized through projects, case studies, internships, and industrial attachments, providing you with real-world marketing experience.
– There may be opportunities to participate in research projects and contribute to the advancement of marketing knowledge.
