SS3 Third Term Store Management Past Questions And Answers
Question: What is the role of data analytics in store management?
A) Increase manual processes
B) Enhance decision-making through insights from sales data
C) Ignore inventory turnover rates
D) Decrease customer satisfaction
Answer: B) Enhance decision-making through insights from sales data
Question: How does effective pricing strategy impact customer behavior?
A) Decrease sales
B) Increase customer loyalty
C) Ignore market trends
D) Maximize employee turnover
Answer: B) Increase customer loyalty
Question: What is the purpose of a supply chain in store management?
A) Monitor employee attendance
B) Manage customer complaints
C) Coordinate the flow of goods from suppliers to customers
D) Determine advertising effectiveness
Answer: C) Coordinate the flow of goods from suppliers to customers
Question: How can a store manager effectively handle a crisis situation?
A) Ignore the issue
B) Communicate transparently and take prompt actions
C) Decrease employee morale
D) Increase product prices
Answer: B) Communicate transparently and take prompt actions
Question: What role does e-commerce play in modern retail store strategies?
A) Decrease online presence
B) Increase in-store sales only
C) Expand reach and provide additional sales channels
D) Ignore technological advancements
Answer: C) Expand reach and provide additional sales channels
Question: How does store ambiance and aesthetics influence customer experience?
A) Decrease customer satisfaction
B) Increase employee turnover
C) Enhance the overall shopping experience and attract customers
D) Maximize losses
Answer: C) Enhance the overall shopping experience and attract customers
Question: What is the significance of seasonal promotions in store marketing?
A) Decrease customer engagement
B) Increase employee salaries
C) Boost sales during specific periods and clear excess inventory
D) Ignore market trends
Answer: C) Boost sales during specific periods and clear excess inventory
Question: How can a store manager effectively manage product returns?
A) Increase return fees
B) Implement a flexible return policy and streamline the process
C) Ignore customer complaints
D) Decrease product prices
Answer: B) Implement a flexible return policy and streamline the process
Question: What is the role of cross-selling in maximizing sales in a retail store?
A) Decrease overall revenue
B) Increase employee workload
C) Encourage customers to purchase complementary products, thereby increasing the average transaction value
D) Ignore customer preferences
Answer: C) Encourage customers to purchase complementary products, thereby increasing the average transaction value
Question: How does store layout impact impulse buying behavior?
A) Decrease overall sales
B) Increase employee satisfaction
C) Influence customers to make unplanned purchases
D) Maximize advertising expenses
Answer: C) Influence customers to make unplanned purchases
Question: What is the role of loyalty cards or programs in customer retention?
A) Decrease customer satisfaction
B) Increase employee turnover
C) Incentivize repeat purchases and foster customer loyalty
D) Ignore marketing strategies
Answer: C) Incentivize repeat purchases and foster customer loyalty
Question: How does effective inventory forecasting contribute to store profitability?
A) Decrease customer satisfaction
B) Minimize carrying costs
C) Ignore seasonal trends
D) Maximize employee turnover
Answer: B) Minimize carrying costs.
