Salesmanship Lesson Note and Scheme of Work: SS1 Second Term
Week 1-2: Advanced Sales Techniques
Lesson Note: Dive into advanced sales techniques, including upselling, cross-selling, and handling objections.
Activities: Role-playing scenarios, case studies on successful upselling, and group discussions.
Week 3-4: Digital Marketing in Salesmanship
Lesson Note: Explore the role of digital marketing in modern sales, covering social media, email campaigns, and online platforms.
Activities: Creating digital marketing plans, analyzing successful online sales strategies, and hands-on experience with digital tools.
Week 5-6: Customer Relationship Management (CRM) Systems
Lesson Note: Introduce CRM systems and their importance in maintaining and enhancing customer relationships.
Activities: Exploring CRM software, case studies on CRM implementation, and role-playing CRM scenarios.
Week 7-8: Sales Analytics and Data-driven Decision Making
Lesson Note: Emphasize the use of data analytics in sales, understanding metrics, and making informed decisions.
Activities: Analyzing sales data, creating sales reports, and making strategic decisions based on data.
Week 9-10: Ethical Considerations in Salesmanship
Lesson Note: Discuss the importance of ethical behavior in sales and the impact of honesty on long-term customer relationships.
Activities: Ethical dilemma scenarios, group discussions on ethical practices, and case studies on ethical and unethical sales behavior.
Week 11: Revision Week
Lesson Note: Review advanced concepts, digital marketing strategies, and ethical considerations in preparation for the upcoming examination.
Activities: Group revision sessions, practical exercises, and addressing specific challenges faced by students.
Week 12: Examination Week
Lesson Note: Conduct a comprehensive examination covering advanced topics, digital marketing, CRM, and ethical considerations.
Activities: Written tests, practical assessments, and individual presentations.
Week 13: School Dismissal Week
Lesson Note: Summarize the second term, celebrate achievements, and encourage continuous learning in salesmanship.
Activities: Reflection on the term, goal setting for the future, and distributing certificates of participation.
FAQs
What is the main focus of the SS1 Second Term Salesmanship lesson?
The main focus is to introduce students to the principles and techniques of selling, including understanding customer needs, the role of communication in sales, and the importance of building lasting customer relationships. Students also learn basic selling strategies and ethical practices in business transactions.
How is the lesson structured in the scheme of work for the term?
The scheme of work is organized into weekly topics that cover key areas such as definition and importance of salesmanship, types of sales, qualities of a good salesperson, customer service, and sales techniques. Each topic includes learning objectives, teaching activities, and practical exercises to reinforce understanding.
What teaching methods are recommended for SS1 Salesmanship lessons?
Teachers are encouraged to use interactive methods such as role-playing, group discussions, demonstrations, and case studies. These methods help students practice real-life sales scenarios, improve communication skills, and understand the practical aspects of selling in addition to theoretical knowledge.
How can students assess their understanding of the Salesmanship topics?
Assessment can be done through class participation, oral questioning, written assignments, practical exercises like simulated sales, and end-of-term tests. These assessments ensure students can apply sales principles effectively and demonstrate their ability to engage customers professionally.
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